A full-service course launch platform that transforms your expertise into a scalable digital legacy — built for authority, impact, and recurring revenue.
Where expertise becomes education, and education becomes a scalable, cinematic revenue engine.
THE JOURNEY
We work with you to shape your expertise into a clear, impactful course framework. Together, we define your core message, lesson structure, learning outcomes, and student journey—ensuring your course is strategic, valuable, and
positioned to lead your industry.
01
Consultation
We start with a focused strategy session to unpack your expertise, your edge, and the outcome you want your course to deliver. From there, we design the roadmap — structure, production, and launch strategy — built around your commercial goals. You leave with clarity, alignment, and a decisive plan to execute
02
COURSE PLANNING & SCRIPTING
We refine your expertise into a sharp, high-impact course architecture. Together, we define your core message, structure the lessons, lock in outcomes, and design the student journey — strategically built to deliver value and position you at the front of your industry.
03
COURSE MARKETING
We take your course to market with precision — high-performance ads, sharp funnels, and strategic campaigns built to convert.
The result: enrolments, authority, and scalable recurring revenue.
04
Post-Launch Growth
Launch isn’t the finish line. We stay in.
For a minimum of 12 months, we drive sustained marketing, accelerate momentum, and optimise performance — turning your course into a dependable, scalable revenue asset.
And once your course is launched, we stay with you.
We continue marketing your course for a minimum of 12 months—driving
consistent sales, building audience momentum, and turning your course
into a reliable, scalable revenue stream.
VISION
At The Launch Theory, we exist to take bold ideas further than most think possible.
We don’t push content into the market — we launch it with precision. Through strategy, storytelling, and cinematic production, we turn expertise into high-impact courses that position our clients as category leaders.
We don’t build courses. We build leverage. We launch legacies.
